Make ‘Em Laugh

There isn’t anyone who doesn’t like to laugh—especially at a corporate event where meetings have a tendency to be a tad arid. But not every company is comfortable traveling down the humor road for an opening video or sketches in between seemingly endless PowerPoint presentations.


 


In the words of President Franklin D. Roosevelt, “You have nothing to fear but fear itself.”


 


Humor in media and live event production works for many reasons. It can help break the ice or break the tension if your company is experiencing a re-org or other stress-inducing issues. What’s more, humor has been known to grease the wheels of creativity. When employees let their guard down they’re no longer uptight and that gives them the opportunity to hatch fresh ideas and even engage in serious problem-solving.


 


Adding a bit of levity to corporate culture can be particularly effective when it comes to training. No less an authority than comic actor and humorous corporate video guru John Cleese says, “When the training message is surrounded with humor, it can be readily digested, remembered, and applied.”


 


Communication of any kind needs to be clear. According to a poll taken by Newsweek magazine, nearly two-thirds of the respondents stated that poor communication by management negatively impacted their ability to do their job. This is where humor can play an important role in opening up the lines of communication. It can also lessen hostility, prevent criticism, and enhance morale. Finally, executives who were viewed as excellent communicators over those considered just average were found to have expressed themselves humorously in their communications twice as many times.


 


Using humor in media and event production, however, is not as easy as it sounds. It can be a tricky proposition because one man’s joke is another man’s put-down. It requires a deft hand. Eaglevision has been doing it successfully for years. Whether you’re producing media, a live event or a mobile app, we have the proven ability to elevate it from a mere humorous production to an unforgettable experience.